OUR SOLUTIONS
Spoof and Rogue App Detection & Takedown
Consumers increasingly prefer mobile experiences. Counterfeit (spoof) and unauthorized versions of your mobile apps damage your brand, erode trust, and contribute to mobile fraud. Our brand-focused AI-powered detection scours numerous official and third-party app stores to find and remove rogue apps. With continuous monitoring and managed takedown service, we protect your brand, prevent fraud, and ensure secure customer experiences.
“Threat actors will weaponize our mobile banking app, put it on a third-party site, and send an email with a link to it. Something I hadn’t heard of before. If I hadn’t hired Allure Security, those sites would be up.”
“Now I don’t worry about it. For the most part, it’s set it and forget it. Which is very good.”
“I think of Allure Security as an important layer in our security protection. Allure Security has helped us ensure our members are protected.”
Challenges Facing Brands Today from Rogue and Spoof Mobile Applications
Neglecting rogue and spoof application dangers
According to LexisNexis, 71% of human-initiated fraud occurs on mobile. Yet many brands fail to recognize the risk. Fraudsters will clone a brand’s app, install malware (e.g., mobile banking trojans), and trick users into downloading apps to steal credentials and money. Outdated, unauthorized versions of your mobile app also lack security updates and new features, leaving users vulnerable and open to malicious apps, which can undermine engagement and adoption.
Spoof apps hiding in hundreds of app stores
With hundreds of third-party marketplace app stores – and more coming as regulations push for more open app ecosystems – brands face a challenge. Scammers publish fake apps with malicious code, while outdated versions lacking the latest security updates or user experience linger online. Protecting your brand requires monitoring millions of apps across alternative marketplaces to detect and remove rogue mobile apps.
Inconsistent abuse reporting & takedown processes
Each of the hundreds of mobile app store operators set their own unique vetting and takedown policies making it easy for rogue apps to proliferate. Submitting and tracking myriad takedown requests consumes precious time from cybersecurity, marketing, and legal teams. Alternative marketplaces make it easy to publish fraudulent apps, but inconsistent vetting and response leave brands and their users vulnerable.
Advanced AI Solution to Identify
and Remove Rogue Apps
Allure Security applies specialized AI and automation to monitor hundreds of mobile app stores and marketplaces to detect rogue spoof versions of your mobile apps. We provide deep, focused searches and deliver fast takedowns using proven, continuously updated playbooks refined through years of experience.
According to LexisNexis, mobile fraud rose at twice the rate of transaction fraud last year. Unauthorized versions of your mobile app, whether cloned and injected with malicious code or outdated and vulnerable to attack, put you and your users at risk. Rogue apps leave you and your users susceptible to account takeover and fraudulent transactions. A multi-layered approach to mitigate growing mobile fraud should include eliminating these risky apps.
Allure Security’s brand-focused AI detection engine looks deeper into mobile app store inventories. Beyond just keyword matches, we identify your logo, messaging, app icons, and more to reduce alerts on apps unrelated to your organization. Instead of relying solely on indexed search results, we interrogate alternative mobile app stores thoroughly to find rogue versions of your app no matter where they hide and ensure they don’t resurface.
Our dedicated team of threat response experts, many of them U.S. military special forces veterans, specialize in removing unauthorized spoof versions of your mobile app quickly to reduce their impact. The team’s deep expertise, strong relationships, and relentless diligence ensure expedited action from alternative app stores. When faced with less responsive or cooperative marketplaces, our team employs advanced playbooks, stopping at nothing until the app is taken down.
Smarter Brand Protection Starts Here.
Eliminate rogue mobile apps before they fuel fraud and harm consumers.
Preserve trust in mobile channels to support growth, and reduce costs of rogue apps.
Leave the work to your very own dedicated, top-tier takedown team.
Allure Security's
Award Winning Capabilities
Computer Vision & Natural Language Processing
We continuously train our machine learning models on emerging scam behaviors and over 10,000 brand profiles. This empowers our detection engine to evaluate app listings more frequently with a human-like perception across hundreds of app stores, delivering broader and deeper coverage while minimizing false positives.
Tenacious Pursuit of Rogue Apps
Our response team, that includes former US military professionals, pursues every path to remove rogue mobile apps. When app store administrators respond slowly or fail to act, we escalate beyond copyright, DMCA notices, and even the marketplace itself if necessary. We won’t rest until we eliminate the rogue mobile app threatening your brand and users.
Defend Against More Impersonation Threats
Leverage the power of our trusted relationships with an expanding ecosystem of partners to block malicious content quickly. Our extensive network spans ISPs, CDNs, email providers, cybersecurity vendors, social media platforms, and web browsers. This empowers rapid action to immediately block more than 95% of consumer access to harmful material as a precursor to full removal.