Home chris October 4, 2024
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Knowing the Impact
Matters.
Online Brand Impersonation affects more than just your customers.
Minutes Matter in the
Life of a Scam.
Protect your revenue and your brand.
Understanding the Cost
Matters.
Online Brand Impersonation goes beyond direct losses.
Before

Preempt scams before they start

During

Block victim access
within minutes

After

Prevent financial gain from fraud

4X

average cost to an organization for every $1 of fraud

66%

Companies that learn of their online brand impersonations from victims

5

average number of teams
involved in each fraud
resolution case
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Looking beyond your brand name
Matters.
BRAND IMPERSONATION

Knowing your name, logo, imagery, messaging, and business is the key to finding brand impersonations across the Internet.

Looking beyond copycat domain names is critical.

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ARTIFICIAL INTELLIGENCE

AI reaches past bot protectors and the dark web through every corner of the internet.

Breaking a scammer's business model
Matters.
STOP SCAMMERS

Preventing a scam from going live. Blocking access to the pages. Permanently removing it from the internet. Flooding the cache with invalid data.

All of these acts prevent scammers from monetizing stolen data. It sends a message to the fraudsters - that exploiting your brand is not profitable for them.

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Consumers who hold the brand accountable for spoofed websites.
CMOs who belive loss of brand value to be the greatest cost of a security incident.
Jobseekers who consider a company’s reputation as a critical factor when applying.
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INTERACTIVE GUIDE

The true impact of online brand impersonation goes beyond the direct monetary loss. It affects how customers perceive your ability to keep them and their data safe and protected. It tasks multiple operations teams across your organization. Financially, it creates challenges in your ability to retain existing customers and acquire new customers.

Our curated interactive guide outlines the various effects that online impersonation can have on your brand’s integrity, your customers, your employees and your bottom line.
Knowing the types of scams targeting your customers and how to address them
Matters.
DID YOU KNOW?

Are you familiar with the common channels used to distribute scam messages?

Do you know the common themes and deceptive personas utilized to solicit sensitive information?

Are you aware of the various approaches used to scam sensitive information?

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PERSONALIZED SNAPSHOT

Let us identify the potential risks to your brand and share what we can do to help.

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