Readers of Private Lender Magazine by AAPL that register for a free account receive only:

• Limited, basic training data (e.g., logo, page title, brand name, favicon) provided to the machine learning algorithm.
• Minimal training of the machine learning algorithm that investigates websites to find brand impersonations.

Paying customers of Allure Security receive:

• Additional training data provided to machine learning algorithm including multiple logos, marketing tags, text strings such as routing number, and more.
• Continual model training and tuning resulting in more detection fidelity (i.e., generally resulting in more detections, as well as, fewer false positives).
• Ability to monitor multiple domains/brands, upload suspected domains for monitoring, and authorize domains (so that they’re not alerted on).
• Intuitive dashboard for drilling down into additional information about any brand impersonations.
• Easy report generation to detail detections, mitigations, response statuses and more.
• API access for feeding other security solutions with brand impersonation information to roll up into other logging and threat and risk reporting.
• Uniquely effective three-pronged response service (blocklisting, decoy data, and takedown) and diligence resulting in significant reduction in time-to-takedown.
• Expanded visibility by using Allure Security to protect their brand on social media platforms and mobile app marketplaces.